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What Does a Digital Marketing Manager Do?

Plans and runs campaigns that grow awareness, traffic and customers across digital channels.

A digital marketing manager drives growth through channels like SEO, content, email, paid ads and social. They plan campaigns, set budgets, track performance against goals, and iterate based on data to acquire and retain customers cost-effectively.

Marketing is one of the most remote-friendly non-technical fields, since the work and its results are almost entirely digital and measurable.

Key skills

Remote Digital Marketing Manager salary

Salaries vary with seniority, location and the company's pay model. For how remote pay is set and negotiated, see our remote salary guide.

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