What Does a Email Marketing Specialist Do?
An email marketing specialist builds and sends the campaigns that keep a brand in its audience's inbox — newsletters, onboarding sequences, promotions and lifecycle flows. They segment audiences, write and design emails, and optimise open, click and conversion rates.
Email remains one of the highest-return marketing channels, and the work is entirely remote-friendly. Copywriting plus comfort with automation tools form the core.
Key skills
- Email copywriting
- Automation platforms (Klaviyo, Mailchimp)
- Segmentation & lifecycle flows
- A/B testing
- Deliverability basics
- Analytics
Remote Email Marketing Specialist salary
A remote Email Marketing Specialist typically earns $55k – $105k per year (USD base salary). The range runs roughly from junior to senior — where you land depends on experience, region, and whether the employer pays by location or uses global pay.
For how remote pay is actually set, and how to negotiate it, read our remote salary guide and offer-negotiation guide.
Open remote Email Marketing Specialist jobs
No Email Marketing Specialist roles are open right now. Check the Email Marketing Specialist jobs page or browse all remote jobs — new roles are posted daily.